Mobile Money Research
Lafferty Group continues its longstanding commitment to global research into the cards and payments industry with the Lafferty Mobile Money Global Research Programme.
This innovative and unique undertaking is tailored to the needs of digital and channel strategy professionals in a fast-moving and rapidly evolving industry.
Research output is delivered as:
- Full country reports
- A database add-on per country
- A bespoke research briefing per country
Each report is written to a standard template, based on our consultations and experience. The content identifies the most profitable opportunities in the fascinating and dynamic world of mobile money.
Market data and analysis contained in the studies will identify the regulatory and cultural drivers of mobile channel development as well as offering an up-to-date panorama of the leading mobile money innovations of banks, telecom networks, payment networks and retailers. The reports are backed up by a databank of statistics to facilitate benchmarking across markets. In addition we are offering a bespoke research briefing directly to clients, addressing particular needs.
Available reports include:
Recent market updates:
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